In the chapter “Snowball Sampling and Sample Selection in a Social Network,” Manager and Lead Data Scientist Julian Chan studies a snowball sampling method for social networks with endogenous peer selection. He proposes a new estimation method that uses the samples in different iterations to correct selection. Dr. Chan uses data from Facebook postings about the Umbrella Movement in Hong Kong to illustrate his method.
The chapter appears in The Econometrics of Networks, volume 42 in the Advances in Econometrics series published by Emerald Publishing.