State of Washington v. Living Essentials, LLC and Innovation Ventures, LLC
In State of Washington v. Living Essentials, LLC and Innovation Ventures, LLC, our expert provided written, deposition, and live testimony at a bench trial on behalf of the defendant. Opinions covered whether an advertisement aired by the defendant accurately presented statistics derived from surveys of physicians undertaken on behalf of the company, whether those statistics could be projected to a population of primary care physicians in the United States, and to what extent, if any, the airing of the advertisement affected sales of defendants’ products. For two other state cases, provided written, deposition, and trial testimony regarding similar allegations.